Meta-approved templates, organized and ready to send.
Build templates in WatAgent or sync from Meta — live approval status, 17 categories, one-click sync.
Meta-approved templates, organized and ready to send.
Build templates inside WatAgent or sync existing ones from Meta, and keep them organized by category so your team always sends the right message.
Live approval status
Approved, pending, rejected, or draft — visible on every template.
17 ready-made categories
Marketing, Onboarding, Re-engagement, and more.
One-click Meta sync
Your library stays matched to Meta, automatically.
Author from scratch — or start pre-built.
Compose the full template — header, body, footer and buttons — with a live WhatsApp preview beside you. Save a draft or submit straight to Meta for approval, without leaving WordPress.
Rich header options
None, text, image, video or document — per template.
Formatting & variables
Bold, italic, code and
{{n}}variables — up to 1,024 characters.Up to 10 buttons
Visit website, track order, copy offer code, WhatsApp voice call and quick replies — mix and match.
Submit to Meta in one click
Save drafts locally, submit for approval, and track status from the library.
Good news, {{1}}! {{2}} is back in stock — grab yours before it's gone.
Every template carries its own scoreboard.
Open any template to see its live preview, resolved variables, delivery stats and translations — so you know which messages earn their place.
Hi {{1}}, your order #{{2}} for {{3}} has been placed. Total: {{4}}. We'll notify you when it ships.
Welcome to {{1}}! 🎉 Reply HELP anytime — a human is one message away.
● ApprovedGood news, {{1}}! {{2}} is back in stock — grab yours before it's gone.
● Pending reviewHi {{1}}, your order #{{2}} for {{3}} has been placed. Total: {{4}}.
● ApprovedIt's been a while, {{1}}! Here's 10% off your next order.
● DraftQuestions, answered.
Why do WhatsApp templates need approval?
Meta reviews every business-initiated message format to prevent spam. WatAgent shows live status on each template — approved, pending, rejected or draft — and only approved templates can broadcast.
Can I build templates without leaving WordPress?
Yes. Author the full template — header, body with variables, footer and up to 10 buttons — with a live phone preview, then submit to Meta in one click.
What can template buttons do?
Visit a website, track an order, copy an offer code, start a WhatsApp voice call, or send quick replies — mix and match up to 10 per template (quick reply max 3, URL max 2).
What are {{1}}, {{2}} variables?
Placeholders that fill per recipient at send time — names, order numbers, amounts. WatAgent shows each template's variables and sample values so nothing sends half-filled.
How do I keep WatAgent and Meta in sync?
One-click sync pulls your existing Meta library in and pushes status changes back — your library always matches what Meta has approved.
Can I see how a template performs?
Yes — every template tracks sent, delivered and read counts, so you can retire what underperforms and double down on what gets read.
Do templates support multiple languages?
Yes. Add translations per template; the right language sends automatically based on your broadcast or flow settings.
Your customers are already on WhatsApp. Meet them there — properly.
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