Pay once for the software.
Pay Meta directly for messages.
No middleman markup on conversations. Start free, upgrade when you grow, and own every install.
- Team inbox (1 agent)
- 1 chat widget
- Template library & sync
- Contacts & CRM (500)
- Bring your own Meta number
- AI chatbot
- Campaigns & flows
- Everything in Free, plus
- Unlimited agents & contacts
- WooCommerce automations (HPOS)
- Voice calling & cart recovery
- Smart routing & assignment
- Multiple chat widgets
- AI chatbot & WhatsApp Ads
- Everything in Growth, plus
- AI chatbot (OpenAI/Anthropic/Gemini)
- Visual flow builder & WhatsApp Flows
- WhatsApp Ads & CTWA attribution
- Abandoned-cart recovery
- Analytics, segments & attribution
- White-label & agency API
- Everything in Scale, plus
- White-label branding
- Multi-tenant client management
- Per-client capability scoping
- JWT-authenticated agency API
- Priority support & onboarding
No per-message markup
You pay Meta's standard conversation rates directly — WatAgent never takes a cut.
Your server, your data
Every contact and message is encrypted at rest on your own hosting. No SaaS in the path.
One year of updates
Every plan includes feature updates and new modules for a full year. Renew to keep them flowing.
What's in each plan
| Capability | Free | Growth | Scale | Agency |
|---|---|---|---|---|
| Team inbox & widget | ● | ● | ● | ● |
| Voice calling & cart recovery | — | ● | ● | ● |
| AI chatbot (your LLM) | — | — | ● | ● |
| Flows, campaigns & recovery | — | — | ● | ● |
| Analytics & attribution | — | — | ● | ● |
| White-label & agency API | — | — | — | ● |
| Sites included | 1 | 1 | 3 | Up to 100 |
| Support | Community | Priority | Priority + |
Good to know
Because WatAgent isn't a SaaS. You host it yourself and connect your own Meta Cloud API number, so there's no infrastructure to rent and no per-conversation markup. You pay a flat license for the software and Meta's standard rates for messages.
Monthly is billed each month and includes updates and support while active. Lifetime is a single one-time payment for the software with a year of updates included — renew annually at a discount to keep receiving new modules.
Yes. WatAgent uses your own Meta Cloud API account, so Meta's standard conversation pricing applies directly to you. WatAgent adds nothing on top.
Anytime. Upgrades unlock modules instantly; downgrades take effect at the next billing cycle. Your data always stays on your server, untouched.
Yes — every paid plan comes with a 14-day money-back guarantee. If WatAgent isn't right for you, request a full refund within 14 days, no questions asked.
Start free. Upgrade when you're ready.
Install in minutes, connect your number, and own your WhatsApp business.